Hi, I'm James 👋

I'm a podcaster, video creator and marketer. By day, I'm the Marketing Manager at System1 in London. By night, I run various different side businesses.

Marketing Mashup is my podcast, Striqo is my video and podcasting agency, Fiberoll provides me with beer money and Creator Space is my long term project.

I love starting and building businesses, I'll make some mistakes as I go. I release content sharing what I learn, so follow along with me - I share weekly updates on my blog. I also listen to a lot of podcasts, here's what I'm listening to currently.

I produce a lot of content and am fuelled by coffee. If you're feeling generous then you can get me a coffee here 🚀 or you can subscribe to my email list to get updates (I’ll email you no more than once a month).


I run a fortnightly(ish) podcast called the Marketing Mashup.

I interview founders, CMOs and other interested parties to gather their thoughts and opinions on the best way to do marketing. I want to try and get a variety of different perspectives from people around the industry.

My favourite episode was with Brian Halligan, CEO of HubSpot.


Striqo video marketing + podcasting agency

Started back in 2017 when I got my first video production client. Since then I have been taking work through Striqo and steadily growing my client base. I am now taking video and podcasting clients.

Fiberoll ecommerce business

It all started with a tweet. I wanted to start a direct to consumer brand where I owned a physical product. Phone cases was an interesting place to start, with the new addition of leather goods. I'm currently building the infrastructure for this.

Marketing Mashup podcast

You've read about this above. Let me know if you've listened.

Agency Startup podcast

A podcast where I speak with my good friend Chris Higgins about the ups and downs of growing an agency.

YouTube videos

I've been making YouTube videos for longer than all my other projects. I now only use two channels; one for personal and another for technology.


The difference between video marketing and video production
Video marketing doesn't have to be as expensive as production

How to use video at all stages of the funnel
Video isn't just for your website and social media

Why I love cycle commuting to work
An article for fitness brand Vivi Nation

Bose QC35 vs Apple AirPods — Which should you buy?
I have both and you should too

Why Bear is my new favourite note taking app
Who doesn't love taking notes?

Want to talk to me?

Here's my Twitter 👉🏼 @jmckinven


©James Beer Fund

Pay here 👉🏼

All major credit cards accepted.


Are you on TwitterYes
What will I get with this purchaseThe joy of spreading wealth
Is it safeYes
What is the pointI like money

©James Beer Fund

Thank you

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What I'm listening to